FREE FSBO MARKETING PROGRAM
Have you decided to try your hand at selling your own home? Great! For Sale by Owner is not for everyone but it can be a fit for some. We believe in helping every home buyer and seller we can, even FSBO's! This is why we've created our Free FSBO Marketing Program. What does this program entail?
Professional Photos of Your Home
Drone Photos of Your Home*
3D Matterport Walkthrough of Your Home
Single Property Website for Your Home
Zero Cost Facebook Ad Campaign to Drive Buyers to Your Listing**
What does this cost me as the home seller?
Simply put, this service costs you $0 upfront. You pay us when your home sells. Typically service fee is between $500 - $900 and includes video assets as well, however, if your home doesn't sell you don't pay anything.
How can we do this?
We believe there is value in the relationship. This is a win/win for us. If you are successful in selling your home, our marketing company gets paid for the marketing they have performed. If you are unsuccessful we strongly believe that this would position us in the best possible position to interview to become your agent. Secondly, our Zero Cost Facebook Ad Campaigns are campaigns we pay for out of pocket, spotlighting your listing. Buyers who come through these ads who are not yet represented by an agent will be offered out service as a buyer's agent. There are many ways in which this program benefit both us and home sellers along the way.
What's the catch?
There isn't really a catch. As a home seller you have to be willing to do a few things though. Firstly, you have to offer a buyer's agent compensation on your home. This should go without saying, however, with technology and the increase in the number of homebuyers using the Internet the amount of buyers coming to open houses unrepresented is down immensely. If you are unable, or unwilling to pay a buyer's agent commission then this program may not be a good fit. Secondly, you have to agree, that if you should decide to interview agents to list your home professionally we at least have a chance to interview for the position. Lastly, we retain all rights to the photos and marketing assets we create. This essentially means that if you do list with another agent they are not permitted to use our photographs. As the home seller you may only use them as a For Sale By Owner.
What is the Zero Cost Facebook Ad Campaigns?
We take your new professional photography and create a custom ad campaign on Facebook & Instagram. Buyers will enter their contact information and be sent to your property's new single property website. Typically for a property in the Greater Boston area we can generate approximately 50 full leads (name, phone, email) of interested buyers at zero cost to a home seller. For an example of what we use for single property websites go here: http://33eliot.com
If you're interested in learning more. Fill out the form below or reach out directly to us at [email protected] with a bit more about your specific situation.